HEMASUNDARA RAO RADA. Building a Scalable CRM Platform: Lessons from Enterprise Transformation Programs. International Journal of Intelligent Systems and Applications in Engineering, [S. l.], v. 12, n. 22s, p. 2524–2533, 2024. Disponível em: https://ijisae.org/index.php/IJISAE/article/view/8492. Acesso em: 22 aug. 2026.