AWATE, A. S. .; SHARMA, S. K. . Understanding Customer Behaviour: A Comprehensive Survey of Segmentation and Classification Techniques in the Age of Big Data. International Journal of Intelligent Systems and Applications in Engineering, [S. l.], v. 11, n. 7s, p. 486–514, 2023. Disponível em: https://ijisae.org/index.php/IJISAE/article/view/2989. Acesso em: 20 may. 2024.