Social Media Sentiments of Real Estate Investment on Blockchain Technology in Post-COVID-19

Authors

  • Supharoek Siriphen Department of Digital Innovation and Financial Technology, International College of Digital Innovation, Chiang Mai University, Chiang Mai, Thailand
  • Tirapot Chandarasupsang Academic Staff at the Department of Digital Innovation and Financial Technology, International College of Digital Innovation, Chiang Mai University, Chiang Mai, Thailand
  • Annop Tananchana Director of International Research and Academic Service Center, International College of Digital Innovation, Chiang Mai University, Chiang Mai, Thailand
  • Siva Shankar Ramasamy Academic Staff at the Department of Digital Innovation and Financial Technology, International College of Digital Innovation, Chiang Mai University, Chiang Mai, Thailand
  • Ahmad Yahya Dawod Academic Staff at the Department of Digital Innovation and Financial Technology, International College of Digital Innovation, Chiang Mai University, Chiang Mai, Thailand

Keywords:

Blockchain, Real Estate, Investment, Tokenization, Sentimental Analysis

Abstract

The real estate sector is experiencing significant transformation in response to the impact of COVID-19, emphasizing the need for innovative approaches. This study examines the public's sentiment towards the adoption of blockchain technology, particularly digital tokens, for real estate investment in the post-pandemic era. Digital tokens offer numerous advantages, including fractional ownership, asset tokenization, real estate crowdfunding, streamlined property transactions, efficient rental management, enhanced property title records, and the creation of Real Estate Investment Trusts (REITs). These advantages could be realized by leveraging blockchain technology, resulting in enhanced liquidity, accessibility, transparency, and efficiency in the real estate sector. This article analyzed the sentiments expressed on social network platforms to understand the perceived benefits of utilizing blockchain-based digital tokens in real estate. Additionally, practical considerations related to the implementation of blockchain technology in the real estate sector were discussed, shedding light on the potentially transformative impact of this technology on the industry.

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Published

24.11.2023

How to Cite

Siriphen, S. ., Chandarasupsang, T. ., Tananchana, A. ., Ramasamy, S. S. ., & Dawod, A. Y. . (2023). Social Media Sentiments of Real Estate Investment on Blockchain Technology in Post-COVID-19. International Journal of Intelligent Systems and Applications in Engineering, 12(5s), 347–359. Retrieved from https://ijisae.org/index.php/IJISAE/article/view/3896

Issue

Vol. 12 No. 5s (2024)

Section

Research Article

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