An Approach for Product Recommendation using Light GBM

Authors

  • I. S. Siva Rao Associate Professor, Department of CSE, GITAM University, Rushikonda, Visakhapatnam.
  • Parasa Rajya Lakshmi Assistant professor, Department of Information Technology, Prasad V. Potluri Siddhartha Institute Of Technology, Vijayawada, AP.
  • Dasari N. V. Syma Kumar Associate Professor, Department of CSE, Bapatla Engineering College, Bapatla, AP, India.
  • Akkala Yugandhara Reddy Assistant professor, Department of Computer Science and Engineering, Chirala Engineering College, Chirala, A.P, India.
  • Jayavarapu Karthik Associate Professor, Department of Computer Science and Engineering, Koneru Lakshmaiah Education Foundation, Vaddeswaram, A.P, India.
  • Badugu Bhavana Department of CSE, Velagapudi Ramakrishna Siddhartha Engineering College, Vijayawada, India.

Keywords:

ADABoost, Extreme Gradient Boosting, Gradient Boosting, Light GBM, Random Forest, Recommendations

Abstract

Attracting clients is the main task of online e-commerce websites. Systems for providing recommendations are essential for engaging clients. Customer reviews play a crucial role in analyzing the product. Product insights can be provided by sentiment analysis of customer reviews. Websites routinely recommend products despite bad user reviews, which dissatisfy customers. Hence there is a need for a more accurate model recommending the products. In this work, a machine learning model is proposed that suggests a product with a greater user sentiment for positivity. Models are developed to analyze the sentiment of product reviews using the algorithms ADABoost, Light GBM, Gradient Boosting, Extreme Gradient Booting, and Extreme Gradient Boosting coupled with Random Forest. Based on the performance of the models, the Light GBM model is considered for building the product recommendation system.  The proposed model gave better results when compared to existing models.

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Published

23.02.2024

How to Cite

Rao, I. S. S. ., Lakshmi, P. R. ., Kumar, D. N. V. S. ., Reddy, A. Y. ., Karthik, J. ., & Bhavana, B. . (2024). An Approach for Product Recommendation using Light GBM. International Journal of Intelligent Systems and Applications in Engineering, 12(17s), 561–570. Retrieved from https://ijisae.org/index.php/IJISAE/article/view/4921

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Research Article

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